Sydney Showground’s environmental lead is In Your Hands

Mar 21, 2019Industry News

Sydney Showground’s environmental lead is In Your Hands

Re-usable beverage cup supplier, WISE – It’s In Your Hands, is set to transform the Australian major sports and outdoor events industry following a multi-year agreement with Sydney Showground.

The agreement will see WISE – It’s In Your Hands supply re-usable cups to all events at Sydney Showground including GWS Giants AFL fixtures, Sydney Thunder Big Bash League cricket games and the HSBC Sydney 7’s rugby union championship.

The agreement is a major environmental breakthrough which sees the removal of single use, disposable PET (polyethylene terephthalate) plastic cups from all outlets and bars at the Showground.

Rather than single-use plastic cups being discarded into rubbish bins or littered in the seating bowls, fans will now pay a gold coin deposit and receive a re-usable cup with their first drink purchase and receive a fresh, new cup for free exchange with each beverage refill.

WISE – It’s In Your Hands is a wholly-owned Australian company that supplies re-usable cups to stadiums, events and festivals. Its mission is to remove single-use disposable cups from the environment and replace them with re-usable cups. For more information visit the WISE website.


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